Problem Statement:

We are an entity that has historically been positioned in the world of the individual. In recent years, the area of companies has taken centre stage and importance, and we are at a key moment. 2020 ends our 2018 – 2020 stratagic cycle, in which we have adapted our capabilities to be very competitive in an increasingly complex environment. We have also achieved relevance and internal positioning of company banking, fine-tuning processes and preparing for profitable growth in the next strategic cycle 2021 – 2023.

We are a relevant, differential and highly positioned entity in the objective segments of this challenge: micro-enterprises, shops, professionals and freelancers. That is why, in such a competitive context, of increasing banking concentration, we cannot limit our value proposition to offering the best solutions and financial products. Incorporating into our offer a set of disruptive solutions that complement and integrate into our offer and our channels, providing our customers with differential value, will help us to generate a level of relationship with them more intense, closer and longer lasting over time, facilitating the acquisition of new customers and improving the linkage of existing ones.

In turn, this set of solutions should allow us to generate new ways of entry and improve the profitability provided by these groups to our income report.

The launch of this challenge is part of Inno-Vamos, our program of open innovation challenges through which we seek to detect external talent of startups, scaleups and specialized companies that provide us with innovative and agile implementation solutions to improve our internal processes, our financial solutions, our channels, our relationship and value proposition towards our customers.

We aspire to select and integrate a set of fintech solutions and services that add value to micro-enterprises, retailers, professionals and freelancers. This value contribution can be generated with new solutions:

• That complement or incorporate substantial improvements in our financial offering
• That we can integrate into other existing solutions or channels

These solutions must bring together a number of attributes that allow us to:

1. Explicitly improve our value proposition towards defined segments
2. To enhance the commercial discourse of our managers, with an understanding and capacity for prescription and sale on their part. All this to facilitate the recruitment of new customers and improve the linkage of existing ones
3. Generate new revenue streams for the entity
4. Be tested and be able to be implemented quickly

Solution Needed

At Ibercaja, we firmly believe on the potential of cloud solutions for business management and we want to help our customers to reach their maximum potential. We are looking for every cloud solution that affects our clients business, no matter which industry affects. We want to expand the interconnected horizon!

We believe that identifying and selecting a number of Fintech solutions that complement our financial solutions offering is an achievable and easily achievable challenge. However, our great concern is that the solution can be implemented easily and quickly, sensing the customer’s usefulness and value, and by helping our managers and business figures to build a discourse that facilitates the acquisition of new customers and the linkage of existing ones.

Proposals including some form of training or support service that would make it easier for micro-enterprises, shops, professionals or self-employed people to adopt the proposed solutions will be welcomed.